Woolworths private label brewer to buy back supermarket’s share in business

Posted by AFN Staff Writers on 31st August 2016

John Hoedenmaker, Managing Director of Gage Roads

Western Australian brewing company, Gage Roads, is buying back Woolworths’ 23.5 per cent share in its company to focus again on making craft beer.

The Woolworths Group has held the share in the ASX-listed brewing company since 2009, and used Gage Road to brew some of its private label beers.

Gage Roads is expected to pay Woolworths AUD $1.56 million for its share.

Australia’s growing interest in craft beer spurs buyback

“The proposed transaction gives our shareholders, and the Gage Roads management team, the opportunity to buy back the brewery and return Gage Roads to its founding ethos and heritage of being an independent brewer of high quality craft beer,” said Managing Director of Gage Roads, John Hoedemaker about the buyback.

“We launched the new five-year operational strategy earlier this year, underpinned by the rapidly growing demand for high quality craft beer in Australia. The final piece in rolling-out the strategy was achieving independence and the proposed transaction, we announced today, gives Gage Roads that flexibility and capacity.”

Since becoming a major shareholder in 2009, Woolworths has been providing production, supply and distribution support to Gage Roads.

Gage Roads will continue to receive the support of Woolworths and brew for the supermarket group over the next three years with the possibility of extending this arrangement by two more years.

Australian Food News contacted Woolworths in regards to this story but they declined to comment.