The emergence of new ‘concept stores’ on supermarket real estate
May 13, 2013

Major Australian supermarkets appear to be gradually moving towards new store formats that will offer additional services or attempt to create a more ‘market-style’ environment. Woolworths recently advertised positions available for qualified butchers for its “exciting new concept stores”. Woolworths supermarkets also appear to be gradually changing their approach to the format of stores, perhaps in an attempt to emulate its rival Coles’ strategy of focusing on the customer in-store ‘experience’. In... ...Read more »

Coca-Cola US pitches lower calorie products in attempt to fight obesity
May 13, 2013

Global soft drink company Coca-Cola has said it will work to make its beverages lower-calorie, and make nutrition information more widely available on its products globally. The US-based Company already has diet drinks available in most markets around the world, but they are not always as readily available in emerging markets such as China. Coca-Cola said the goal is to have diet options available wherever regular versions are sold, and to have cans and bottles of its soft drinks display nutrition... ...Read more »

Gloria Jean’s introduces ‘new coffee blend’
May 13, 2013

Gloria Jean’s Coffees has introduced a new smooth, medium roast Sereno Blend into its Australian coffee houses. The new blend will be available alongside Gloria Jean’s Coffees’ Original Blend. Gloria Jean’s Coffees said the new blend has been introduced “in response to the evolving tastes of Australian coffee drinkers”, and is named after the “serene and smooth body” of the blend. The Company said the blend, which is made from Arabica beans, “is a lively and light tasting coffee... ...Read more »

Australian-made products most popular, research finds
May 13, 2013

Australian-made products rated highly among Australian consumers, according to new findings from market research organisation Roy Morgan Research. The research found that 87.4 per cent of Australians more likely to buy food produced in Australia, while 88.5 per cent of Australians aged 14 plus said they were more likely to buy Australian-made products across all categories over products manufactured in other countries. The US and the UK also rated highly, with 56.2 per cent of Australians saying... ...Read more »

Simplot’s Birds Eye uses Facebook app for Mothers Day
May 8, 2013

Australian frozen foods brand Birds Eye has launched a Facebook app as part of its social media campaign to celebrate Mother’s Day on 12 May 2013. The Birds Eye brand, which is owned by leading food manufacturer Simplot, named this social media app ‘The Mumometer’, and said the app is part of its feminising campaign to celebrate the hardworking mothers of Australia. Simplot invites Mums to the Birds Eye Australia Facebook page and to answer a couple of basic questions to find out “how many... ...Read more »

How good is the GoScan app? A marketer’s independent analysis
April 10, 2013

Recently Australian Food News reported the launch by barcode company GS1 of its own mobile phone app, GoScan, designed to let consumers access extra information about products. The GoScan iPhone app allows consumers to rapidly and easily access trustworthy information about a product. Jay Dillon, an independent marketing consultant, has written a guide for food marketers on how best to use the app. Mr Dillon told Australian Food News there are plenty of apps in the market that can read barcodes and... ...Read more »

Outdoor advertising industry growth
April 10, 2013

The outdoor advertising industry in Australia has had a good start to the year, recording 3.8 per cent growth, from an increase in sales revenue to $122.1 million, according to first quarter figures from the Outdoor Media Association (OMA). The first quarter 2013 sales revenue is up from $117.6 million for the same period in 2012. The Out-of-Home (OOH) industry ended 2012 with overall growth of close to 2 per cent and for the first time reached $500 million in revenue. “Growth in the first quarter... ...Read more »

FoodLegal launches new series of intensive workshops
March 21, 2013

Leading food compliance consultants FoodLegal today announced a new program of intensive workshops. Bookings for the half day intensive workshops to be run in both Sydney and Melbourne began today. Registration forms are available here. There are two separate courses: 1. FoodLegal’s  ‘Swim between the flags’ workshop on marketing principles of compliance with Australian Consumer Law. One session each in Sydney and Melbourne Fri 24th May:  The RACV Club, 8.45am-1pm , 501 Bourke St, Melbourne Mon... ...Read more »

Luv-a-Duck in ACCC gun-sight
March 18, 2013

Poultry manufacturer Luv-a-Duck Pty Ltd is being taken to the Federal Court of Australia by the Australian Competition and Consumer Commission (ACCC). The ACCC says the company’s claims that its ducks are ‘range reared and grain fed’ are false, misleading and deceptive. Luv-a-Duck claims on its packaging, website and brochures that its birds are ‘grown and grain fed in the spacious Victorian Wimmera Wheatlands’. But the ACCC alleges this is not true and that the ducks do not “have substantial... ...Read more »

Domino’s Pizza to “close for an hour” on Saturday 9 March for “specialised training”
March 6, 2013

Australian-owned and operated Domino’s Pizza Enterprises Ltd will close all its stores across Australia for an hour on Saturday 9 March 2013 for specialised training. Domino’s are remaining mum about exactly what the training will be, but say the move is “the first step in the making of something big”. “What we are planning and training for is the biggest initiative we’ve launched in years and in order for us to meet this challenge, set the bar high and get it right – this closure needs... ...Read more »

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