Food innovation challenge in Foodservice Australia upcoming show
May 20, 2015

Innovation will be on display at this years Foodservice trade show held at Melbourne’s Royal Exhibition Centre between the May 31 – June 2nd. Exclusively held for those in the restaurant, catering and bakery sectors, the event will host 180 industry suppliers and will have free seminars plus workshops. “Plenty of people in the hospitality industry are so busy working in their business, they don’t have time to work on their business,” says Exhibition Director Tim Collett. The exhibitions... ...Read more »

Woolworths in hot water over Anzac campaign
April 15, 2015

Woolworths in hot water over Anzac campaign Australian supermarket giant Woolworths may face a $50,000 fine over a social media campaign that used the word ‘Anzac’ in connection with the Woolworths’ slogan “Fresh Food People”. The social media campaign, which Woolworths called “fresh in our memories”, encouraged Australian consumers to share a memory of someone affected by war to commemorate the centenary of the World War 1 Gallipoli campaign. The campaign asked people to change their... ...Read more »

SPC rolls out fruit products with real families on the cans
April 8, 2015

SPC rolls out fruit products with real families on the cans Food brand SPC has introduced new labels across its range of brands and an accompanying social media campaign that highlight some of its farmer-suppliers. Featuring six real-life Victorian farming families – who each grow food products for SPC – the Company said the initiative “recognises that consumers want assurance that the food they eat is locally grown”. “We know consumers want to know who grows their food and we’re... ...Read more »

Coca-Cola celebrates its new small can by adding a splash of colour
December 1, 2014

Coca-Cola celebrates its new small can by adding a splash of colour Global beverage giant Coca-Cola has launched a limited edition range of 250ml cans of different colours to celebrate the arrival of the new slimline small Coca-Cola can. The coloured cans will be the first packaging change for Coca-Cola in Australia since the ‘Share a Coke’ campaign. The multimillion dollar #colouryoursummer campaign will be rolled out across multiple marketing channels including Out Of Home (OOH), Digital, POS,... ...Read more »

Government concern over anti-Halal ‘bullying’ of food exporters
November 12, 2014

Government concern over anti-Halal ‘bullying’ of food exporters The South Australian Government is urging food exporters in the State to continue engaging with the multi-million dollar Middle Eastern market and to resist misinformed consumer bullying, after several companies received negative comments on social media because their products were Halal certified. The South Australian Minister for Investment and Trade, Martin Hamilton-Smith said he was disappointed to hear that The Fleurieu Milk... ...Read more »

Energy drinks sales skyrocket in UK despite health concerns
October 20, 2014

Energy drinks sales skyrocket in UK despite health concerns Over half of UK consumers believe energy drinks are bad for ier health, but sales of the drinks are reaching record levels anyway, according to global market research organisation Canadean. Canadean said that to secure the success of this fast-growing market, producers would need to come up with ‘healthier’ recipes and ingredients. A new survey by Canadean revealed that almost one in 10 UK consumers consume energy drinks, with... ...Read more »

McDonald’s Australia to move towards using cage-free eggs by end of 2017
September 17, 2014

McDonald’s Australia to move towards using cage-free eggs by end of 2017 Fast food restaurant giant McDonald’s Australia has announced that it will move towards using cage-free eggs by the end of 2017. McDonald’s Australia said it was working with its suppliers towards the switch to cage-free eggs in its 900 restaurants across the country. “This is part of a broader animal welfare initiative, which we will share more details on in the coming weeks,” McDonald’s Australia announced on its... ...Read more »

Cadbury launches flavour-matching Facebook-powered vending machine
July 16, 2014

Cadbury launches flavour-matching Facebook-powered vending machine Confectionery giant Cadbury Australia has launched new technology that gives Australian consumers the opportunity to find out what chocolate flavour they are best matched to, based on their Facebook profile. To bring this to life, Cadbury and advertising agency Red Agency has created the world’s first flavour-matching Facebook-powered vending machine. ‘The Joy Generator’ lets users log in to their Facebook profile and receive... ...Read more »

Consumers using social media while dining out moves into the mainstream in the US
June 10, 2014

Consumers using social media while dining out moves into the mainstream in the US Any social media feed is likely to be dominated by a core group of consistent regulars: babies, weddings, pets and food. Posting food pictures has gone beyond a few fringe foodies and is infiltrating the mainstream in the US, according to market research organisation Mintel. Of those who had dined out in the past and who used social media, 13 per cent said had posted a food or drink picture to social media. This equated... ...Read more »

Coles gives undertaking to ACCC for misleading YouTube video on Coles Brand Milk
April 7, 2014

Coles has given an undertaking to the ACCC about its Coles Brand Milk YouTube video The Australian Competition and Consumer Commission (ACCC) has accepted a court enforceable undertaking from Australian supermarket group Coles following an investigation into a video and cartoon called ‘Our Coles Brand Milk Story’, which was published on social media. The ACCC had investigated complaints from dairy farmer organisations about representations made in 2013 in the cartoon and video about the impact... ...Read more »

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