Unilever Australasia appoints Sydney advertising agency for ice cream brands

Posted by AFN Staff Writers on 7th September 2011

Unilever Australasia has appointed Sydney-based advertising agency Whybin\TBWA to work across the local branding its multi-million dollar ice cream account in Australia.

Unilever Australasia is the Australian and New Zealand subsidiary company of Anglo-Dutch multinational Unilever. The Australian subidiary owns the Streets Ice-cream brand.

Whybin\TBWA will commence work immediately on Unilever’s Magnum, Cornetto and Splice brands. The appointment was made without a pitch.

Paul Bradbury, CEO Whybin\TBWA Group Sydney said, “We have enormous respect for Unilever and its portfolio of brands. The scope of work will include activations and shopper marketing.

“We look forward to achieving great things working with their marketing and agency teams. Thanks to Peter Boone and Andrea Martens for this amazing opportunity.”