Donut King is now selling ‘donut fries’.

Donut Fries are inspired by tradition potato fries and look like regular fries, but taste like a cinnamon donut.

Each serving of donut fries comes in a cone and a chocolate hazelnut dipping sauce can be purchased.

Brand Manager of Donut King, Raquel Prineas, said donut fries are an ideal on-the-go snack for Donut King customers.

“Customers will also have the option to add decadent choc hazelnut dipping sauce to their order of fries, and we’re very confident our Donut King Fries teamed with a steaming cup of our freshly brewed coffee will keep all winter blues at bay,” Prineas said.

Social media friendly food

Prineas said the fries were ideal for sharing images of on social media accounts.

“By introducing trendy and exclusive products, we can offer our customers the opportunity to try it before it becomes mainstream,” she said.

If customers share an image of their Donut King Fries on Instagram and use #donutking they will be in the running to win free donuts every Friday.

“We’ll also be sharing the love with some special Donut King Fries vouchers through our Donut Rush App, available on the Apple App and Google Play stores,” Prineas said.

Donut King Fries are available now from Donut King outlets across Australia. The recommended retail price is AUD$6.00 per serving with the dipping sauce included.

Donut King is part of the Retail Food Group (RFG) which also owns multiple other quick service food businesses operating in Australian including Crust Pizza, Gloria Jeans Coffee, Pizza Capers and Di Bella Coffee.

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