Sipahh Straws launches in Coles
Small Australian brand Sipahh has launched its first ever Milk Lovers Family Pack variety in Coles supermarkets.
Four times the original size, Sipahh said the new packs contain 40 wholesome straws, “with less than half a teaspoon of per straw”. Sipahh said the new 40 pack was developed in response to increasing consumer demand – more straws per box, allowing for “easy everyday consumption”.
The new variety pack contains new flavours, including including Raspberry Fields, Mango Smoothie and Velvet Vanilla, taking the range to 13 straws. The flavours in the variety pack are:
- Mango Smoothie
- Velvet Vanilla
- Raspberry Fields
- Luscious Strawberry
- Mellow-Yellow Banana Smoothie
- Chilled-Out Choc Mint
- Choc-Bean Chocolate
- Okey-Dokey Cookies & Cream
Sipahh said its straws were designed to encourage children to drink more milk without overloading them with sugar. As the milk is sipped through a Sipahh straw, the tapioca beads dissolve and turn white milk into a flavoured drink.
Sipahh 40 Pack is available in Coles supermarkets from September 2014 for RRP: $9.99.